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mnewme 2026-02-23 10:14 UTC link

Still 90% cheaper than using AWS

alt227 2026-02-23 10:20 UTC link

I assume this is a symptom of the wider ai hardware issue.

This is starting to feel a bit like universal paperclips to me, and we are on the verge of the next stage of industrialisation multiplication.

I guess its either quantum computing or the hypnodrones which will get us out of this mess one way or another...

dagi3d 2026-02-23 10:32 UTC link

Why are they increasing the prices on already existing infrastructure? Is that a way to "subsidize" the new purchases?

gerty 2026-02-23 10:48 UTC link

As a customer, I am OK with most increases but not the object storage one. This one has some quality issues and is no longer competitive in price either. I'm thinking of moving S3 part to OVH.

ed_mercer 2026-02-23 11:19 UTC link

There's no mention of RAM upgrades. If we bought RAM already at the old prices, are they being increased as well? The current pricing for RAM has more than quadrupled since January.

Havoc 2026-02-23 12:20 UTC link

This comes after OVH sent emails with really spicy increases too. Like north of 50

embedding-shape 2026-02-23 12:22 UTC link

The post seems to indicate this is just for VPSs, which doesn't seem true, the email I just received from Hetzner mentions price increases for dedicated servers too.

The ones I'm affected by seemingly:

  Product -> previous price -> New price as of 1 April 2026
  EX42-NVMe (FSN1) -> € 49.65 -> € 51.13
  AX41 (FSN1) -> € 49.73 -> € 51.22
  AX41-NVMe (FSN1) -> € 49.73 -> € 51.18
  Server Auction -> € 65.22 -> € 67.18

Still cheap compared to the performance + unmetered bandwidth, so I'm personally not super upset about it, my monthly bill in total goes up maybe 40-50 EUR in total, not that outrageous.

Here is the full list of the updated prices: https://docs.hetzner.com/general/infrastructure-and-availabi...

Seems it's because of increased cost of hardware, and they seemingly tried to avoid increasing the prices but they couldn't. From the email:

> The underlying causes of the increased costs are, among others, the exploding demand for AI-related computing power and for cloud services. In addition, raw material prices and production costs have also generally risen for manufacturers. The costs for RAM and SSDs especially have risen by a large amount. For example, the cost for DRAM memory has increased up to 500% since September 2025. And according to market researchers like TrendForce, this price trend will continue throughout the year.

> We have genuinely tried hard to optimize our costs and to prevent increasing our prices for as long as possible. But we can no longer compensate for the strain that it has placed on our operations. We want to continue to deliver quality products that meet both our standards and your expectations, so we must take this step.

devops000 2026-02-23 12:26 UTC link

Still cheaper than US cloud computing.

In EU there are: Hetzner, OVH and Seeweb.

ozgune 2026-02-23 12:27 UTC link

These changes are effective April 1st for existing and new customers. The price increase ratios are also different across product lines.

* Cloud (VMs): 38%

* Bare metal: 15%

* Memory add-on for bare metal: 575% (effective immediately)

It feels like memory add-on is intentionally set high to discourage customers from adding more memory.

AX102 (128 GB RAM) costs €124, AX162 (256 GB RAM) costs €244, but the 128 GB memory add-on alone costs €264. If we ignore the setup fee, it’s more cost-effective to provision additional servers instead of adding RAM to bare metal instances.

Here's the link to cloud and bare metal pricing changes: https://docs.hetzner.com/general/infrastructure-and-availabi...

bootsmann 2026-02-23 12:29 UTC link

A significant part of this is probably just the hockey-stick growth in the price of memory we have seen in the past 6 months. Would be surprised if this wasn't impacting their bottom line for maintenance.

Betelbuddy 2026-02-23 12:36 UTC link

It seems we will run out of hardware by March?

"Hard drives already sold out for this year" - https://www.theregister.com/2026/02/20/ai_blamed_again_as_ha...

Time for an AI tax on the hyperscalers.

chasd00 2026-02-23 12:46 UTC link

If you just want an app server pick up an hp elitedesk off ebay and a ups and run it on your home inet connection.

flowerthoughts 2026-02-23 12:54 UTC link

I really love that their notification email includes applicable price change for my specific servers.

The worst counter example of this was Mercedes sending me an email saying "the terms and conditions have been updated, please read them at this link". It linked to the 52 page document I was supposed to read through in its entirety and manually diff against previous! Good thing they started adding a change log in the emails after some customer push back.

huijzer 2026-02-23 14:06 UTC link

I just bought a Raspberry Pi 4 1 GB memory with aluminum case, aluminum NVME adapter, and a 64 GB SSD for about 80 euros. With microsd it’s even cheaper. 4 GB RAM would be about 120 euros.

The 1 GB RAM replaces one Forgejo runner that was in Hetzner. With €5 per month, I will earn this investment back in less than two years. After the price increase, this period will only shorten!

I also wrote about this at https://huijzer.xyz/posts/148/raspberry-pi-as-forgejo-runner

earthnail 2026-02-23 14:39 UTC link

Somewhat weirdly I’m very happy about this price increase as a customer. The messaging is clear and completely understandable. Well done.

Shorel 2026-02-23 16:19 UTC link

Good. This means the market is healthy.

Hopefully this also means new providers appear in Europe, to handle the increase in demand.

jp1016 2026-02-23 20:51 UTC link

Been running a handful of dedicated boxes on Hetzner for about 5 years now. Even with the increase, the price/performance ratio is still way better than anything comparable from the big three US clouds. Their AX-series auction servers especially.

What concerns me more than the price hike itself is the trend. Memory prices spiking, hard drives selling out, and now this. If you're running anything with serious storage or RAM needs, it's worth locking in what you can now. I grabbed an extra auction server last month just because the specs were good and I figured prices were only going up.

For anyone panicking about alternatives: OVH and Netcup are decent in Europe but have their own tradeoffs. OVH's network has been flaky for me, and Netcup's support is basically nonexistent. Hetzner's support has been solid every time I've needed it, which is worth something.

miohtama 2026-02-24 13:39 UTC link

For alternative European providers, I recommend OVH. Some euros pricier, but good.

dabinat 2026-02-24 17:31 UTC link

I understand that the market for hardware is insane right now, so it’s logical for prices to increase. But in a few years, when hardware prices are hopefully at a more reasonable level, will these providers reduce prices again or will we be eating these costs forever?

jillesvangurp 2026-02-24 17:31 UTC link

I just started the process of migrating to them yesterday. They are still very affordable. But a bit less. I'm estimating that our quite lean GCP setup cost is going to be cut to about 20-25% when I'm done. So, it doesn't affect my decision to go with them literally yesterday morning.

It's all a bit barebones and primitive but I don't mind. I spent yesterday tweaking some ansible scripts with codex to setup stuff like bastion hosts and nat networking. I expect I have most of the rest ready in a few days.

The benefits of having an uncomplicated docker compose and boring tech stack. No microservices. Just a monolith.

One issue that I don't have a solution for yet is disk encryption and encrypted bucket content. Probably solvable but not natively supported. Might trigger compliance issues with some of our customers.